As Central Europe’s leading innovation agency, being present with out business development programs in 14 countries, Design Terminal aims to communicate in a clear, unique, laid back way, also by using a tone that expresses the positive, optimistic values we believe in.
The logo is no exception to this rule. Innovation can not exist without an optimistic community, which is why we place great emphasis on a network of personal connections during our activities. The interlocking letters point our that overcoming obstacles is possible by the strenght of community and by supporting each other.
The playful deisgn of the font in the main element of the logo (the company name) suggests the curiosity, the willingness to initiate change, the potential in innovation and thinking outside the box. Our slogan, Optimists First is also clearly displayed in the logo, attached to the company name.